Graphic designers hold a pivotal position in the world of communication, even though the public is unaware of the designer's work. Advertising and labeling are the work of graphic designers. All the readable labels and signs in the marketplace not only informs the public of products and services - the graphic artist talent is on display: restaurant menus, billboards, product packaging, clothing labeling, birthday cards, - and don't forget - Web pages.
Much of our economy depends on graphic communication in offices, on tablets, in shopping malls and grocery stores. So artists must be aware of trends, competition, and a role in the community. The aesthetic sensibility of the artist can lead a business to boom or bust. The graphic artist must remain attuned to the needs of business and communication.
Much of our economy depends on graphic communication in offices, on tablets, in shopping malls and grocery stores. So artists must be aware of trends, competition, and a role in the community. The aesthetic sensibility of the artist can lead a business to boom or bust. The graphic artist must remain attuned to the needs of business and communication. |
"Graphic designers are the architects of the printed word ...." ~ Careers in Art Brommer, Gerald F. Gatto, Joseph A. |
Graphic design is mostly a commercial art. When we shop on the Web or visit a marketplace, graphic design is in play as a tool in commerce. To attract our attention, designers combine several elements such as type, photography, copy or text, illustrations, computers and the accompanying specialist artists. These artists are an essential element allied to business.
Graphic designers are visual communicators. The artist's talent in conveying an essential idea or product concept will make a company successful. The graphic artist will work with a team to review client needs; then, the artist produces a few rough ideas for the client. After being reviewed by the client, the approved design is produced as a sign, a package, or a billboard, according to need. The success of the design is then assessed after the public reacts.
Starting out in a graphic design career usually begins by working with experienced designers And then, the artist may follow a path of a a preferred specialty.
Your Qualities
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... getting ready | |
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~ Take art classes ...
~ build a portfolio ~ seek part-time work with graphic artists ~ review current graphic design examples |
... review post secondary colleges and universities for design programs
Type Designer
Logo Design and Corporate Identity
Advertising Agency
Package Designer
Corporate of Free-Lance
Other Careers in Graphic design:
Magazine Design
Book Designer
Editorial Illustrator
Cartoonist/Comic-Strip Artist
Technical Illustrator
Other Careers in Publication and Illustration
Photojournalist
Fashion Photographer
Product and Food Photographer
Other Careers in Photography